COPYWRITING
Strategic Copy that Turns Attention into Action
Copywriter in Pathanamthitta
Ad Copies That Drive Action
Strategic Copies built for nostalgia, awareness and hyperlocal conversions.
Campaign Goal:
Reignite nostalgia and position the Nokia 3310 as a distraction-free alternative.
Target Emotion:
Nostalgia + Simplicity + Reliability
Creative Angle Used:
“Bring Back the Good Old Days”
Why It Works:
- Emotional trigger headline.
- Clear feature icons (Battery. Duraity, Budget) Clean CTA).
- Minimal distraction layout.
B Grills – Opening Awareness
Campaign Objective: Generate awareness before launch in Alappuzha
Target Location: Alappuzha (Hyperlocal)
Psychological Hook Used:
Curiosity + Malayalam headline + Visual temptation
Strength Points:
- Strong warm tone color psychology.
- Local language usage for relatability.
- “Opening Soon in Alappuzha” for geo-targeting.
- Food-focused hero visual (craving trigger).